Daraz.pk claims in a recent statement that the company’s mobile week breaks all the records of mobile phone sales by selling over 5000 cell phones with-in the first hour of the sale. The mega sale of the year was arranged by Daraz.pk on the 20th of June, 2016.
The company stated that it has received almost 2 million online customers during the mobile week and sold 21 times more cell phones in a day as compared to a typical shopping day.
The mega sale of the year started exactly at midnight on June 20, and it received thousands of visitors within the first hour to avail the best phone deal. The company’s Head of Communications, Saman Javed said that they expected the mobile week to be as hit as the Black Friday Sales, and this was confirmed within the first few hours. There was much hype created for the mobile week before the event, and people were eagerly waiting to get their hands on the best mobile phones available on great discounts.
According to Daraz, the company provided deals worth 14.3 million on almost all phone brands. The major hit was the Samsung S7, which offered Rs. 20,000 lower price than the market and it was completely sold out during the first 60 minutes. Infinix and QMobile were also sold out like hot cakes. The latest launch of General Mobile 4G dual during the mobile week was also a hit.
For the payment procedures, Daraz has established EasyPay to be used for prepayment for online shopping. The method of EasyPay also proved to be successful as more people opted for this option as compared to a regular shopping day.
Daraz.pk has promised to come back again next year with such mega sale, and the event is going to be even bigger than the 2016 Mobile Week.
Saman Fawad is a professional creative and content writer. She is an MBA and loves to write about technology, startups, and business articles. She can be reached at email@example.com