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10 Free Design Tools to Use for Marketers


Once you have set up your business website and business mobile app, you need to market it online. For this, you can either hire a professional or start it on your own by creating a page on social media. However, you will require graphical posts to keep your page running. Fortunately, there are many online design tools available for non-designers to design graphical posts for complementing their marketing efforts. Here is a list of 10 Free design Tools available to you as a marketer or a hobbyist:

  1. Pixlr

Pixlr is a free online design tool that helps to create, crop and apply filters on an image. It has a collection of more than 2 million+ combination of free filters, effects and overlays for making designing as fun and easy as possible for everyone. You Just upload an image from desktop and edit it according to your requirements with the help of it. Pixlr makes creative photo edits possible from anywhere in the world.

  1. Pablo

Pablo by Buffer is another easy to use design tool that helps to create images for social media marketing. You have the option to maximize, minimize font size along with font color. It has a library of free photos and fonts which you will help you create stunning social media graphics in quick time at no cost!

  1. Canva

Canva is an awesome design tool that helps to make presentations, infographics, advertisements, icons, resumes and all the other marketing materials such as brochures, flyers and social media designs. It has a drag and drop user interface to simply select the required features and apply them wherever need be. This helps beginners to create professional designs according to their project requirements for Free.


  1. Venngage

Venngage is an online design tool that is specifically designed for creating high quality infographics in quicktime. The tool comes equipped with hundreds of free templates to work on their marketing story. It has different options to change fonts and colors as well. There are 3 main steps that you need to go through for designing infographics. You need to choose a template from the library of pre-built templates, add your charts and visuals and finally customize the entire design as per your requirements. It is an amazing tool for marketers who require infographics for digital marketing methodologies such as SEO, Social Media etc. However, it is not completely free, but a free version is available for students.

  1. Visme

Visme is another compact tool which lets you create high-quality designs such as posters, infographics, presentations, visual charts etc of your choice for general marketing, public relations, social media campaigns, and other print media purposes. It provides you a variety of editing options to make your story look innovative and professional at the same time. Visme offers both free and paid payment options for their customers.

  1. Weld

Weld is best option for beginners, who do not have coding knowledge. They can easily create animations and digital content without any difficulty. This tool addresses the issues of creating designs such as web UIs, responsive designs, interactivity and animations for marketing teams, and helps them to publish it all with an utmost ease. The user interface is similar to MS powerpoint but unlike Powerpoint, it is available online and can be used from anywhere.

  1. Squarespace

Squarespace is a subscription-based website building tool that makes website designing simple for marketers. it comes with a plethora of web UI templates to use for your website. This makes designing websites simple and fun for everyone who has little to no design-coding knowledge. It also comes with a pre-built set of marketing tools to engage with audience. This helps in building SEO-optimized web UIs for growing your website’s customer list.

  1. Adobe Spark

Adobe needs no introduction. Unlike most of their suite that costs monthly subscription, Spark is a free tool to design all types of graphics and even videos. You can work on 3 main areas such as graphics, web page and video using this tool. Adobe Spark is a real treat even fo designers who are interested in speeding up their game to quickly design some of the most innovative graphics in quick time.

  1. Piktochart

Piktochart makes designing graphics such as infographics, presentations, reports, flyers and posters simple and accessible for people with little to zero-design information. It comes with a library of different yet innovative designs and templates to choose from. It allows you to access over 600 templates of your choice to convey your message in an effective manner.

  1.  Infogram

Infogram is just like its name. It is meant to facilitate the beginners in design niche and marketers or non-designers to create their customized marketing stories to convey their ideas visually to their clients. It includes visualizations, pie charts, maps, tables and pictures. It also provides you with a variety of templates with business plans, brand logo and icons etc.

Author Bio:

Rabia is an enthusiastic freelance writer. She likes to write on technology and design topics. She recommends Cybervision web design Islamabad company for designing and developing amazing software and website systems.

Technology Magazine Pakistan